If you are someone who spends enough time in the digital space and is interested in digital marketing, SEO, SERPs (search engine result pages), digital marketing tools, and Chrome extensions are all familiar terms to you. SEO (search engine optimization) is a major tool used to improve the performance of websites in the digital landscape and drive organic traffic and conversions. With each passing year, we are witnessing new developments and rule changes in the digital space and search engine algorithms. SEO tools and Chrome extensions can help digital marketers keep up with these new developments and always stay ahead of the curve. In this article, we are going to look into some of the most useful free SEO tools and Chrome extensions that can help you boost the organic traffic on your website and improve the performance of your business.
If you are into digital marketing and the endless opportunities in the digital space, you would know Google Analytics is an integral part of every digital marketer's list of tools. Google Analytics is a free and complete analytical tool that can help you track the nature of your website traffic and understand user behaviour. Understanding your audience better will ultimately lead to better campaigns and marketing decisions targeting the right audience, and Google Analytics can lead you in the right direction with its data analytics prowess.
SEMRush is another tool that provides comprehensive solutions to all of our SEM needs. SEMRush has a free and paid version with tools that can aid in almost all of your digital marketing concerns. The different toolkits, such as the advertising toolkit, social media toolkit, content marketing toolkit, research toolkit, and SEO toolkit, make it easier for users of SEMRush to navigate and find the right tools they need.
Grammarly is a fairly popular website offering free grammar and spelling checks along with other services, but it also offers a free Chrome extension that can improve the overall quality and clarity of the content you produce for your business's online presence. Whether you are writing articles, blogs, copies, or emails, with Grammarly, you don't need to worry about mistakes that go unnoticed.
A top choice among SEO experts, Moz is one of the best do-it-all SEO tools. The easy-to-use Chrome extensions provided by Moz can simplify analysing data. From link building to page performance, the free SEO tools by Moz can assist and guide you through every step of building a bright online presence for your business.
SmallSEO tools, unlike the name implies, provide plenty of incredibly useful SEO tools for free. If you are a content creator, the free Chrome extensions can be helpful in creating content that stands out and ranks better in SERPs. Keyword finder, image-to-text converter, paraphraser, plagiarism checker, and analysis tools make SmallSEO tools an excellent tool you can use to boost the quality of your content and increase the organic traffic to your website.
Screaming Frog SEO Spider Website Crawler is an excellent technical SEO tool that many SEO specialists love to use. Screaming Frog can help you with on-page SEO optimization, identifying and fixing technical errors, and improving the overall performance of the website.
Google Search Console is an organic traffic tracker, and when it comes to free SEO tools, this is one of those tools that is at the top of every list. Formerly known as Google Webmaster Tools, Google Search Console can aid you with optimization, search result performance analysis, query data, increasing the speed of your website, and many other technical aspects.
Ahrefs is one of the most popular SEO toolkits that provides a wide range of tools that can aid in all of your SEO needs. If you want to improve the search traffic of your website, Ahrefs is one of the best tools out there that can strategically improve the overall performance and organic traffic of your website.
The above-mentioned tools are some of the most widely used SEO tools that can genuinely boost organic traffic to your website, but do you still want to learn more? Improve your digital marketing and SEO prowess with the best digital marketing institute in Kerala and step into the digital landscape with confidence and skill. Choosing the right digital marketing course in Kerala can be a confusing task with so many options to pick from, but whether you are trying to kick-start a career in digital marketing or trying to improve your own business, learning from the best in the industry will take you far with practical knowledge and experience. Growth Academy, led by the best digital marketers and industry leaders, offers our students exactly that. Connect with us and learn more about our curriculum and mentors.
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